Freemium models and in-app ads spur growth in mobile app revenue
Affiliate links on Android Authority may earn us a commission.Learn more. Freemium models and in-app ads spur growth in mobile app revenue July 12, 2025 IDC and App Annie have just published their research on the past and future trends for mobile app advertising and monetization. The data finds that mobile app and advertising revenue is surging, up on average around 70 percent between 2013 and 2014 and further growth is forecast over the next few years....