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Amazon will hold its fall Alexa hardware event next week
June 10, 2025
Device announcements might be very different during the 2020 pandemic, but that isn’t stopping Amazon from holding its customaryfall Alexa eventand launching new Echo products. The internet giant has sent invitations toThe Vergeand others for hardware news on September 24th at 1PM Eastern.
The company didn’t tease what it might unveil, saying only that it had “some news.” The event is also billed as invitation-only, so it might not be streamed for the public. Suffice it to say Amazon won’t be holding an in-person gathering like it did for the 2019 Alexa event.
Read more:The best Alexa speakers beyond the Echo
Amazon has historically used its events to introduce updated Echo speakers and smart displays, along with a few surprises. The 2019 presentation saw it introduce a few conventional devices like the high-endEcho Studiospeaker, the Echo Dot with clock and the Echo Show 8 screen. However, it also introduced multiple firsts, including its first Alexa-enabled wireless earbuds (theEcho Buds), Echo Frames smart glasses and Echo Loop ring. We’d expect a similar amount of adventurousness in Amazon’s 2020 Echo lineup.
There may be more pressure than usual to impress would-be smart speaker buyers. Google has teased aNest-branded sequel to the original Homethat might appear at itsSeptember 30 event, while Apple is rumored to be introducing asmaller HomePodthis fall. Amazon can’t afford to be complacent with its 2020 Echo offerings — it could face much tougher competition before the year is over.
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