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Samsung looks to advance in growth and acquisitions after a difficult 2014

June 12, 2025

It’s no secret that Samsung’s mobile division struggled throughout 2014. Fromselling 40% fewer Galaxy S5 handsetsthan anticipated toswapping out dozens of mobile division executiveslast year, the Korean tech giant knows they have a lot of work to do in 2015 and beyond. And according to an interview with a certain Samsung exec, the company may have a pretty good plan to do so.

Just in this past year, Samsung haslost its spot for the top position in Chinato Xiaomi in the lower-end market, and has alsofelt the heat from Applein the high-end market. Moreover, Samsung’s profits declined for the first time in three years in 2014. Even though Korean companies are notoriously more frugal when it comes to dividends, that didn’t stop the company from giving investors a massive 40% dividend boost and its first share repurchase since 2007. But now, the company plans to steer its $56 billion cash reserves toward arguably more important avenues, including mergers, acquisitions and overall company growth.

Robert Yi, head of investor relations at Samsung, toldReuters:

In the past year or so, Samsung hasn’t made developments on any major mergers or acquisitions, which disappoints investors in the long run. It seems as though the company would like to change that mindset, Yi says:

Many crucial changes have been made in hopes to return major growth to the company. Among the ‘Project Zero‘ initiative with its upcoming Galaxy S6 and creating original smartphones like theGalaxy Note Edge, it seems as though the company is on the right track. Samsung has madea ton of sacrificesthis past year, and hopefully cutting back on investor relations, among other changes, will become a vital move for the company.

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